Both technological advances and changing market demands are shaping the future of Enterprise Content Management (ECM). Here are some more trends to keep an eye on, courtesy of the website MarketsandMarkets.com:
- New solutions for more data: The exponential growth of data over the past several years has led, in turn, to increasing digitization across many business platforms and a dramatic increase in content creation, with more than 80 percent of this new data in the form of documents, images and audio/video files. This can result in a huge amount of unstructured data and content, making it crucial for businesses to find efficient database applications and implement scalable ECM solutions.
- New platforms, plus the cloud: The ECM marketing is undergoing rapid change as technology develops and all that data is spread over an increasing number of platforms, especially in cloud-based applications. More and more, companies are relying on various devices to access this content, meaning managing it and keeping it organized despite its growing size and complexity with require new ECM methods and strategies.
- Complexity and expense: One of the biggest hurdles involving ECM is the lack of clarity among the target user base to put these advanced solutions to their best possible use. Many companies instead refrain from investing in such solutions because they are (a) expensive to implement and (b) difficult to maintain and improve. Outsourcing those ECM solutions can solve both problems: The expense is much lower, especially any sort of initial investment, and the outsourcing provider can deal with the complexity of both implementation, maintenance and improvement.
- Privacy and compliance: Any management of data raises complex issues involving privacy and compliance, and ECM is no exception. Keeping up with both developing legislation and advancing technology is often more than a company’s IT department can handle. By outsourcing ECM needs, however, a business can guarantee that privacy standards continue to be met and compliance is
By outsourcing their ECM solutions, even smaller companies can avoid the most common problems involving in data maintenance. An established ECM provider can make the entire process more efficient and allow the company to reduce costs while having their own employees focus on core competencies, all while raising standards for both privacy and compliance.